Evolution which is characteristic of human civilizationhas brought about significant improvements in the way we live and how we care for and style our hair. When Thomas Edison invented electricity the rush to create new ways to use this amazing technology was launched. The modern day blow dryer has come a long way from its humble beginnings. There is no denying that the invention of the hair dryer was a major step forward in the evolution of the professional beauty industry and personal care.
Taking a glance back at the history of hair dryers we can see that the hair dryer was invented in the late 19th century by a French hairdresser. For the next 50 years bonnet hair dryers would become standard beauty salon equipment. The first hand held hair dryers were used by barbers and made of steel weighing over 2 lb and produced 100 watts of heat. By the 1960s, a light weight space age plastic pestle-grip blow dryer with 1500 watts of power was poised to change the look of hair fashions for both women and men and the professional beauty industry.
It would take an English hairdresser (guess who) to introduce a shapely geometric hair cut styled with a blow dryer to replace the bouffant roller set hair fashions of the time. What had taken an hour to create a hair style could now be achieve in minutes with a precession style cut and hand held blow dryer. This was followed by the “dry look” for men and the blow dryer became the must have styling tool for both professional and home styling.
To touch on the definition and use of this pestle griped wonder, it is sufficient to say that the blow dryer is a device used to dry “damp or wet hair” by blowing hot air over it. With the aid of a styling brush the damp hair can be transformed into a desirable shape and style. It must be noted that the natural shape of the hair fiber is attributed to its internal hydrogen bonds which can be temporarily altered when exposed to water and rearranged with the aid of heat and traction. Today’s hair dryer’s not only dry hair but also can improve the health and beauty of hair.
One example of this new technology is the ILLUMINATIONS Professional Hair Styling Dryer equipped with all the “bell’s and whistles” you’d expect for 21st century styling. This ultra lightweight “whisper quiet” dryer features “Far-Infrared” technology which emits negative ions (good stuff) that break down clusters of water molecules into fine particles to re-hydrate, re-condition and preserve the moisture and elasticity from within the hair fiber. Simultaneously, the “ceramic far-infrared heat” cuts the drying time in half and polishes the hair shaft leaving it frizz free with a suppleness you can feel and shine you can see. It dual speed and finger ion-diffuser attachment makes it ideal for styling without a brush. You might call the ILLUMINATIONS Hair Styling Dryer a "hair conditioner" on a cord.
If you’re shopping around for a new hair styling dryer or thinking about trading in your “old clunker” you’ll no doubt be confronted with a wide range of choices and prices. Top of the line professional dryer like the ILLUMINATIONS Styling Dryer range from ($150 - $200+).
The ILLUMINATIOINS Styling Dryer will be available on TV as part an exclusive hair styling kit package for a suggested retail price of only $49.95 in the very near future. Comparable professional hair dryers alone are sold for $150.00 and up under many names. If you like "the best for less" the ILLUMINATIONS Styling Kit TV OFFER Suits your needs. SOON ON TV
